How Alexa Works??

[pixel4less.com]

Hello Everyone,

Since so many days there is this question running on my mind. How Alexa determines the Ranking? Google ranking has their strategy and factors they consider to rank the website. But if im not mistaken, alexa ranking is based on traffic of the website. So how they calculate the traffic? They dont put any script on website or anything. So how they track the traffic? How accurate their ranking is?

Please advice.

[overdriveelectronics]

Alexa ranks your site by traffic, but only the traffic that has the alexa toolbar installed on the internet browser. It is not very accurate and can be easily manipulated. If you want a better ranking with them, install their toolbar and go through your site a few times a day. Your ranking will drop. It has no meaning so you really should not worry about it.

[appraisal571]

So Alexa is worthless?

[la cala]

Talking about Alexa, how do you get your site listed in their directory pages?

[jonnyhardbaked]

Alexa is use to measure traffic to your site. It has nothing to do with the rankings.

[kiranjyo]

Alexa’s Traffic Ranks are based on the traffic data provided by Alexa Toolbar users and data collected from other, diverse sources over a rolling 3 month period. A site’s ranking is based on a combined measure of Reach and Pageviews..Alexa’s Traffic Ranks are for top level domains only. Alexa do not provide separate rankings for subpages within a domain or subdomains.Alexa also counts the number of visitors and number of page views of all the sites for Alexa traffic rank.

[anaamine]

thank you overdriveelectronics

so like this it working , i need to install alexa toolbar.

[my_misyel]

I think Alexa is still helpful specially to those who are engaging with online advertisers and internet marketing services. Why? Through the measurement of Alexa, you are able to determine how much traffic you have and it displayed a detailed statistics report of your website performance; just like in Google Analytics. Common users are not aware of its importance; but to internet professionals, they still consider Alexa helps to improve your website.

Though figures are not that 'accurate' (also with other stat/traffic tools) still we are getting paranoid if we see that huge dropped of traffic to our website.

[Intesols]

I still don't really see how this is useful, except maybe as a not so accurate measure of traffic?

What's the point? I don't get it!

[Janmagkar]

Thank you for your insight into Alexa and how it works.

[diva]

Alexa is, as you may know, a tool popularly used by webmasters to measure internet traffic. However, it's not entirely accurate as it is based solely on the users who install the Alexa toolbar in their browsers. Basing this information simply on the usage of the toolbar could skew the rankings simply because the type of person who would install the toolbar might visit a different selection of websites. This dependency on toolbar data also means that toolbar users can intentionally manipulate the data and skew the results to make certain sites rank lower than others (with Alexa, lower is better).

it gives your audience some idea of how popular your site really is. I can tell you that I get over 80,000 visitors every month, but when a third party like Alexa can estimate my popularity through its sampling technique, it can go a long way to enhance my credibility.How does Alexa determine ranking? Alexa isn't entirely accurate, because it relies on statistical sampling that isn't random. Alexa achieves its ranking system by counting how many pages were visited by people who have downloaded their toolbar. And that group of people is anything but random: they tend to be webmasters, internet marketers, and other market-minded people. And technical people tend to completely turn up their noses at Alexa rankings, because installing a toolbar that "spies" on their surfing habits makes them upset, even though Alexa only collects aggregate information

The "Alexa Ranking" is only really useful to compare websites to others, and even then the rankings are only useful when the rankings are lower (lower numerically, representing a higher number of visitors). Usually, a ranking of #100,000 or lower is considered accurate.

[angelinaS31]

Alexa is determined by your site traffic, it is mostly determined by visitor in your site we can say.

[stephane]

The particular world wide traffic get ranking is usually a way of measuring how a site has been doing in accordance with other sites on-line in the last 3 months. The particular get ranking can be determined employing combining this approximated typical day-to-day one of a kind people to your website and also the approximated amount of pageviews in the exact location in the last 3 months. Your website using the top combined one of a kind site visitors and also pageviews can be positioned #1.

A web site is commonly identified for the site degree. Exceptions are manufactured intended for private property webpages and other managed sites.

[BillyLynch]

The particular world wide traffic get ranking is usually a way of measuring how a site has been doing in accordance with other sites on-line in the last 3 months. The particular get ranking can be determined employing combining this approximated typical day-to-day one of a kind people to your website and also the approximated amount of pageviews in the exact location in the last 3 months. Your website using the top combined one of a kind site visitors and also pageviews can be positioned #1.

A web site is commonly identified for the site degree. Exceptions are manufactured intended for private property webpages and other managed sites.

I agree with your point and also I go through various comments but can't able to clear idea about Alexa ranking. If you have any practical aspect about it please let me know. Thank you!