What is Keyword difficulty?

[smartscraper]

KD matters a lot in SEO. So make sure you choose your keywords wisely. Pick mix keywords in your initial strategy.

[Thistlebakeville]

Keyword difficulty is a metric determined by comparing the AdWords Search volume of a given keyword to the number of clicks an average ad on that keyword gets. Usually, lower keyword difficulty means higher competitiveness.
How to Calculate Keyword Difficulty:
Type "keyword difficulty checker tool" into your favorite search engine, and you will quickly find a slew of keyword difficulty tools. But which one is best? Before you even consider which keyword tool to use, you should have a solid understanding about what keyword difficulty is. Simply put, keyword difficulty refers to how competitive the search results are for certain keywords. The idea is that traffic is even and consistent if most websites present similar content as the top ranked website (when these are so-called "uncompetitive" keywords). This may also lead us to believe that these types of searches are easier to rank for. However, there is greater competition in "highly competitive" search results. In other words, this type of high-competition between top ranked sites is where the most traffic exists.