Role of Domain Authority

[abhinavsingh01]

Hi, I want to know what is the role of DA in SEO? I have a website that has 20 DA and a competitor's website that 12 DA. But in SERP his website is performing well.

[jessrandall40]

This is something I would also like to understand in more detail. My DA was ok then got some new backlinks and DA goes down. It's so confusing!

[fxoday]

I think you can search for more information on google, as I know Domain authority is like score website, higher number DA is bad authority, and lower number DA is good value as the website is popular.

[DDS]

DA isn't the only factor that will help to improve website performance in SERPs. You've to consider other factors too while doing competitive analysis.

[bonnie09]

Area authority is the most dependable portrayal of the query items scene and a vital aspect for understanding the reason why certain sites rank higher than others. Higher DA locales perform better compared to bringing down DA destinations. Thus, there's an immediate relationship between's high DA scores and higher rankings