Well there are many things you can do for yourself.Jessica Campbell wrote:Hi everyone,
I’m new to the board and need some help. I am looking for a company that has
reasonable prices for search placement. Any thoughts or ideas?
Thanks,
Jessica
- Essentially the same as the pros
True they know what their doing and you don't ( yet )
but here is the thing.
Obviously your time and turn-around-time on some traffic
with subsequant sales is paramount, and I don't assume anything,
but even if you have a budget, I'd submit there is a better way.
The reason allot of sites are visible today is because they are spending the Green...
And with the fraud going on today - Fat green - in some cases for nothing.
So for now these fat cats are visible. They are on all the big news sites as ads,
they are on the main engines, and on thousands of adsense sites accross the web.
" Wow " is what they're saying
That is if their moving product and can afford the conversion ratios,
clicks .vs sales...
It's my belief the only way you can afford this is if you are seriously doing metrics
on every little detail from ad types to ad content and ad colors, and again I will
assume nothing, maybe you can do this.
* Could be a fun things to do if the money was positive.
But more times than not ( online ) the ad money runs low or out.
PANIC - the funds are not as expected and the bills mounting..
Been there, done that ...
And this happens to almost everyone not already bank rolled as a stable company,
at least once anyway.
So what if it means the money runs out for ads, now your site drop from everywhere,
with only minimal residual links into your site, and they are mostly from lazy
webmaster who you probably are not getting any traffic from anyway.
The point I'm getting at here is paying for traffic is important, but only after
you have done some other things first so that you maintain a stable base presense
online regardless of if you currently have an ad campaign or not.
So if you don't have now, and don't need to make a million dollars by next wednesday,
Here is my suggestions to start with, there will always be more:
1) revamp your meta tags
http://www.submitexpress.com/tools.html
- there's also a good submit tool.
- or hire someone truly qualified to optimize your site including content material - keywords.
- this is nice becuase you keep that result as a basis to building on
2) develop some methods of PR ( blog ) ( link exchange ) ( affiliate program ),
( your domain name in the back page of local paper ) ( booth in community events )
( Volunteering in your community wearing t-shirt with domain name ) ( PR ads in
locale news - tv, print, online ) whatever ...
3) now that you have a new appriciation for your site, revamp esthetics as desired,
4) execute PR,
5) spend a little money on pay-per-click ( optonal ) ( adsence )
6) wait ... evaluate ... and start over again to improve those results
if you do this I can guarentee you will become visible in the engines in 1 week,
after that you can focus on getting the keyword relevancy you desire, which is an ongoing process.
Until the above is done, I would not pay the 299.00 Yahoo fee.
Best Wishes,